How It Works

2 CEUs, equivalent to 20 Contact Hours/PDUs
Change is inherent in innovation, so it’s vital for keeping organizations competitive, but it’s not easy. Using real-world cases, this course investigates what factors lead to either successful change or failure. After this foundational work, you’ll work hands-on to create a Change Management Plan (CMP) using a research-based 8-step approach that you can apply in your present or future roles.
Start Date:
May 11, 2020
4 weeks

Meet Your Instructor

Kristen Pedersen, PhD

Kristen Pedersen, PhD, holds a Bachelor of Arts in Media Communication and a Master of Arts in Communication, both from the University of South Alabama, as well as a Doctor of Philosophy in Public Communication from Bournemouth University in Poole, England. In addition to being the Director of Continuing and Professional Education for Norwich, she teaches university online coursework in communication, leadership, and public relations. A veteran of the U.S. Coast Guard, Pedersen has a deep personal connection to the military and an affinity for designing programs and courses specifically for cadets, active duty and veteran students..


Leading Change
Change is complex, which can complicate the process. We’ll cover the ins and outs to make it smoother for you. You’ll learn how to engage your teams during change, tips for positively influencing work culture, and empowering others for better outcomes.

Topics Include:

  • Understanding the 8-Step Model
  • The importance of developing and communicating vision
  • Creating a sense of urgency
  • Dos and Don’ts for communication during major change
  • Techniques for building momentum to foster additional change

Who Should Register:

  • This course is ideal for anyone who works with people, especially leaders, those who interact with the public, or anyone who creates messages for their organization
  • Government or military personnel
  • Public Information Officers
  • Communication, marketing, and PR professionals
  • Business owners or business professionals
  • Public speakers

Learning Format

We provide a more interactive and visually engaging learning experience than you’ll find in many online course environments.
The format of this class is fully online, instructor-led, pass/no pass, and can be taken as part of the certificate or independently. Certificate courses can be taken in any order unless otherwise noted.
Industry Experts
You'll experience optional live sessions with your instructor and other experts and have the opportunity to ask questions and discuss the subject.
Active Learning
Learn content deeply through varied case studies, topical readings, infographics and other visuals, and hands-on exercises.
Engaged Classrooms
Build your knowledge repository with weekly quizzes, open group discussions, and even the occasional debate.


Devote 6-8 hours/week
Apply knowledge to your real life
Be prepared to learn from each other